Juuling, has taken over schools and workplaces across the United States. Students and adults have fallen in love with this appealing new addiction. Some argue juuling is not malicious because it is less dangerous than smoking, but after its release in 2015, the Juul has become the most dangerous trend. Restaurants, airports, middle schools: Juul is everywhere because of its sleek design. Juul's resemblance of a flash drive makes it easy to conceal. During class kids pull it out, take a hit, and slip it back into their pocket without a look from the teacher. Juuling has become so popular in schools that kids satirically make fun of their fellow addicts by calling the bathroom a juul room after its newfound purpose. Its cool technological design makes it an item to be seen with. Kids are intrigued by the slim metal object with a blinking light. The more people who try it, the cooler it gets; the cooler it gets, the more people want to try it. Juul's increasing popularity is its strongest asset and our strongest weakness. The popularity forces people try, but addiction keeps them juuling. High schooler Matt Murphy first tried juul at a party and later found himself hopelessly addicted. In college, he found his “vaping was about maintenance, keeping the craving irritability at bay” (Hoffman). It took Matt three years to realize he had an addiction and all the while he was buying hundreds of pods. Juul is making money off of the entrapment of youths, a characteristic of the immoral society that exists in America. The most concerning element of this addiction is the teenager's inability to rationalize their addiction. Most juul dependent teenagers completely deny the possibility of addiction (Stanford Medical Center). Kids try it once and end up like Matt wondering how they have become so dependent on Juul and why they got addicted to something that seemed so harmless. An entire generation of people has been enslaved to a flash drive. Juul, however, is not totally to blame. Today's society conditions teenagers to chase highs and live for the moment. Juul just took advantage of this because it is depicted as a low-risk way of getting a buzz instead of a lifelong contract signed with one puff. Many of the long term effects of juuling are not known but the few that have been found are concerning enough. According to Dr. Rachel Boykan, a professor at Stony Brook University School of Medicine, “Nicotine may disrupt the formation of circuits in the brain that control attention and learning”(Hoffman). My generation has the smallest attention span and highest rates of attention disorders. Add a device specialized in creating nicotine addictions to the mix, and kids will soon be unable to function or complete tasks that take longer than five minutes. This translates to the loss of an entire generation of effective employees and leaders which will have catastrophic effects on the world because juuling is not just a U.S. problem, it's everywhere. This is surprising considering juul was only released in 2015, meaning it spread across the world in less than 4 years. Because the juul is so new, there could be mountains of unknown consequences. Matt starting realizing that he would be short of breath when exercising shortly after starting his addiction.Matt said, “‘We called it ‘Juul lung,'”(Hoffman). Teenagers have started unearthing unknown effects of juuling themselves and there are other unproven concerns about juuls effects on the heart and possibly the arteries too as well (Hoffman). The unknown component of juul makes it appear a lot safer than alternatives and is part of the reason it is so popular. Little do the kids trying it know that it has the potential to become the next cigarette. For all scientists know, juul could even be worse. The false safety given by ignorance is another trademark of today's society unearthed by juul. People would rather be in the dark of the consequences of their actions than accept them. Juuling is the most dangerous trend because users are susceptible to its addiction forming abilities and long term health effects because of its widespread popularity. America today is filled with addictions of every kind because of the mindset of its people. Juul is the perfect product for young Americans because it highlights their mindset of living in the moment and denying future consequences. If juuling continues to gain popularity without repercussions, America as a society will decline as people continue to have shortened attention spans and weaker abilities to learn. Citations Hoffman, Jan. “The Price of Cool: A Teenager, a Juul and Nicotine Addiction.” The New York Times, The New York Times, 16 Nov. 2018, Web. 9 Jan. 2019. staff, Science X. “Juul e-Cigarettes Pose Addiction Risk for Young Users, Study Finds.” Medical Xpress - Medical Research Advances and Health News, Medical Xpress, 19 Oct. 2018, Web. 4 Jan. 2019.